Summary from Knowledge Base

We have arranged to have an extensive amount of information and video tutorials to ensure you get the most out of your subscription. If you would prefer one to one training this can be arranged, or if you want a really easy life, tell us what you want and we will do everything for you - create, send & report back leaving you to concentrate on your business.

Email marketing:

1 – Upload your contact data

If you have an existing database of contacts that have opted-in to receive information from you then you can import these contacts into your Campaign Manager account.

Firstly you need to create a new list within the Collect section so that you can upload your data. You must ensure that your data has been saved as a CSV file before the import process.

2 – Create a data capture form

If you don’t have any existing data to import or you would like to gain more subscribers then you can create a data capture form for your website, Facebook page or WordPress blog. This will allow your new subscribers details to be fed directly into your Campaign Manager account to the list you specify.

3 – Create your email campaign

Creating email marketing campaigns couldn’t be easier! This is all done in the Create section of your account. If you want to design your campaign within Campaign Manager you can either design your campaign in the blank window or you can select a template to base your design on. Your account comes with a selection of free templates to choose from or if you would like a custom design then please contact us. Alternatively, if you have already designed your email you can upload your own HTML.

Once you have created a great looking email campaign ensure that you set a plain text version. Sending as a multi-part email will make sure that your campaign reaches as many subscribers as possible and improve its deliverability.

4 – Preview your email

Make sure you preview your campaign before you send it. This gives you the opportunity to make sure it looks exactly how it should in your email inbox as all email clients display HTML emails slightly differently.

5 – Select the subscribers you want to target

In the Send section you can select whether you send your campaign to one list, all your contacts or even just a selection of your lists. This gives you the flexibility to send your message to a precisely targeted group.

6 – Send your campaign

Schedule your campaign and choose the date and time for delivery.

7 – Share your campaign

Spread your message further and integrate your campaign with Twitter. By using our ‘Twitter it’ function you’ll be able to analyse your Twitter stats within your Share section and see how many more views your campaign receives.

8 – Analyse the results

Use the Analyse section to view your email campaign results once it has been sent. This information will tell you how effective your campaign was and can be used to improve your future campaigns. Don’t worry if you’re not sure what these results mean – not only can you click on any of the numbers for a more detailed description but we have put together a simple guide on understanding email statistics.

SMS marketing:

1 – Set your keyword

Before you can use any of our SMS services you must first set up your SMS keyword. This enables you to receive incoming SMS messages from your subscribers by using our unique shortcode, 61211.

2 – Creating an SMS list

Whether you’re sending an SMS message or running a text in campaign you will need to create a new list in Collect. Each SMS list will require a keyword, this will route any incoming message not only to the correct account but also to the correct list.

3 – Create and schedule your SMS campaign

Create your SMS campaign in Create and schedule it in Send – catch your subscribers on the go, perfect for those time sensitive messages!

4 – Check your results

Use the Analyse section to view your campaign results, click on any of the numbers for a further breakdown of the statistics and see how successful your campaign was.